CreoScitex Logo

Introducing CreoScitex

Vancouver, BC, CANADA (April 4, 2000)

CreoScitex is pleased to make its first announcement today as a new organization. Further to an announcement from Creo Products Inc. (NASDAQ: CREO; TSE: CRE) earlier today confirming the closure of the pending business transaction with Scitex Corporation Ltd., CreoScitex is now officially in business.

 

CreoScitex unites the prepress operations, products, and services of Creo and Scitex. Focused on the graphic arts marketplace, CreoScitex offers solutions including image capture systems, professional color and copydot scanning systems, digital front-end and variable information workflow solutions, inkjet and digital halftone proofing solutions, computer-to-plate and computer-to-film devices, and imaging heads for digital offset applications. These are grouped into six primary product lines: input, workflow, proofing, output, imaging and media, and support. The combined operation will continue to support all existing products for the foreseeable future.

 

Mark Dance, Executive Vice President of Creo, leads the CreoScitex management team as President. Erez Meltzer, formerly of Scitex, has assumed the role of Chief Operating Officer of Creo Products Inc. and President of CreoScitex Corporation Ltd in Israel. “Our new team is committed to making CreoScitex the driving force leading the complete digitization of the graphic arts industry,” said Dance. “We plan to do this by working both directly and through our subsidiaries and partners to deliver superior value to all of our customers worldwide.”

 

While Creo corporate headquarters will remain in Vancouver, Canada, the global operations of CreoScitex will be managed from both Vancouver and Herzlia, Israel. Distribution and support centers will be located in the U.S., Europe, Japan and Hong Kong. Three R&D and manufacturing sites will operate in Vancouver, Canada; Herzlia, Israel; and Billerica, Massachusetts, in addition to the manufacturing and R&D facilities of Creo’s joint-venture partner Heidelberger Druckmaschinen AG in Kiel, Germany.

 

Elements of the new CreoScitex brand identity were also revealed today. The two components of the new logo – the colors of which evoke the history of Creo and Scitex – bring together the fluidity of art and the precision of science. The new logo highlights the commitment of everyone at CreoScitex to developing technology that makes the creative process easier yet more powerful.

 

In the coming months, CreoScitex will focus on working closely with customers during the transition and on building a strong presence at the Drupa 2000 trade show in Dusseldorf, Germany. “Our primary goal throughout this process is to ensure that our customers have access to the best, most comprehensive product and service solutions necessary to make their businesses profitable and improve the service they can give to their clients,” confirmed Erez Meltzer. “To this end, our sales and service organizations are being merged and product roadmaps are being produced.” As the transition progresses, graphic arts professionals will continue to see such familiar products as Brisque, Dolev, Eversmart, Iris, Leaf, Lotem, Prinergy, Renaissance, and Trendsetter, among others. Customers can expect to see regular updates from CreoScitex and the continuation of the sales or support services they have come to expect.

 

Visit the new CreoScitex web site at www.creoscitex.com to view the new logo and to access downloadable photos of Mark Dance and Erez Meltzer.

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About CreoScitex

Formed in April 2000 by uniting the digital prepress and print-on-demand initiatives of Creo Products Inc. and Scitex Corporation Ltd., CreoScitex is a world leader in solutions for the graphic arts industry. Core product lines include image capture systems; inkjet proofers; thermal imaging devices for films, plates, and proofs; professional color and copydot scanning systems; and workflow management software. CreoScitex is also an Original Equipment Manufacture (OEM) supplier of imaging technology for on-press imaging equipment. A worldwide network of direct sales and service offices, dealers, resellers, and OEM partners provides global sales and customer support. CreoScitex is a division of Creo Products Inc., which trades on NASDAQ under the symbol CREO and on the Toronto Stock Exchange under the symbol CRE.

 

Contacts:

 

CreoScitex (Headquarters)

Kim Lawrence
Tel.: +1-604-451-2700
Fax: +1-604-437-9891
E-Mail: [email protected]

 

CreoScitex (Israel)

Shelagh Hammer
Tel: +972-9-959-7458
Fax: +972-9-959-7703
Email: [email protected]

 

CreoScitex (Europe)

Lutt Willems
Tel: +32-23-52-25-36
Fax: +32-23-52-28-57
Email: [email protected]

CreoScitex (Europe)

Katja Mader
Tel.: +32-2-711-14 00
Fax: +32-2-720-96 71
E-Mail: [email protected]

CreoScitex (America)

Mark Sullivan
Tel: +1-781-280-7585
Fax: +1-781-275-5649
Email: [email protected]

CreoScitex (Asia Pacific)

Charlene Cheung
Tel: +852-2882-1011
Fax: +852-2881-8897
Email: [email protected]