XMPie announced the promotion of the ExScite Yaron Mohaban to the position of Vice President of European Sales. Yaron will spearhead sales growth in the European market;
In his previous role, Yaron served as Director of European Channels for XMPie, where he helped build the European market into a major revenue generator for the software pioneer. Prior to joining XMPie, Yaron fulfilled a variety of management roles at CreoScitex in R&D, sales and marketing. He was marketing manager of the Scitex OEM team for Xerox, and directed the relationship between Creo and Xerox in the Americas. Yaron headed the successful introduction of the Scitex Spire digital front end in the U.S.
The Israeli  XMPie is solutions provider for cross-media dynamic publishing ? a segment of the CRM and Marketing Automation market. XMPie?s software enables enterprises and their marketing service providers to efficiently develop and execute highly customized, information driven, cross-media campaigns.